Privacy Policy
Last Updated: July 2025
1. INTRODUCTION
Welcome to Furrden ("we," "us," "our," or the "Company"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services (collectively, the "Service").
Please read this Privacy Policy carefully. By using the Service, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the Service.
2. INFORMATION WE COLLECT
2.1 Information You Provide to Us
- Account Information: Name, Email address, Mobile phone number, Profile photograph, Account credentials
- Pet Information: Pet name, species, breed, Age and date of birth, Weight and size, Health conditions and allergies, Behavioral characteristics, Pet photographs, Vaccination records
- Content You Create: Pet adoption listings, Reviews and ratings, Messages to other users, Photos and videos, Comments and posts
2.2 Information Collected Automatically
- Device Information: Device type and model, Operating system and version, Unique device identifiers, Mobile network information, Push notification tokens
- Usage Information: App features used, Pages and screens viewed, Search queries, Time spent on the app, Interaction with AI features
- Location Information: City and state (for adoption listings), Approximate location (for finding nearby services)
2.3 Information from Third Parties
- AI Services: We may use third-party AI services, such as Google Gemini, to process content and generate personalized experiences. These services may process anonymized or user-submitted data to enable AI-powered functionality within the app.
3. HOW WE USE YOUR INFORMATION
We use the information we collect to:
3.1 Provide and Maintain Our Service
- Create and manage your account
- Enable pet adoption listings and connections
- Generate personalized AI recommendations
- Send push notifications
- Provide customer support
3.2 Improve and Develop Our Service
- Analyze usage patterns and trends
- Develop new features and services
- Optimize AI recommendations
- Conduct research and analytics
- Fix bugs and improve performance
3.3 Communicate with You
- Send service-related notifications
- Respond to your inquiries
- Send promotional communications (with your consent)
- Provide updates about your adoptions
3.4 Ensure Safety and Security
- Verify user identity
- Detect and prevent fraud
- Moderate content
- Enforce our Terms of Service
- Protect against malicious activity
3.5 Legal Compliance
- Comply with applicable laws and regulations
- Respond to legal requests
- Protect our rights and the rights of others
4. HOW WE SHARE YOUR INFORMATION
4.1 With Other Users
- Profile information visible to other users
- Pet adoption listings (publicly visible)
- Reviews and ratings you post
- Messages sent through our platform
4.2 With Service Providers
- Cloud hosting providers (AWS)
- AI service providers (e.g., Google Gemini)
- Analytics providers
- Customer support tools
- Push notification services
4.3 With Pet Care Professionals
When you use services, we share relevant information with:
- Veterinarians
- Pet groomers
- Pet trainers
- Other service providers you choose
4.4 For Legal Reasons
We may disclose information when required by law or to:
- Comply with legal obligations
- Respond to government requests
- Enforce our Terms of Service
- Protect rights, property, or safety
4.5 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
4.6 Aggregated Information
We may share aggregated, anonymized data that cannot identify you personally for research, marketing, or other purposes.
5. DATA RETENTION
We retain your information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes
- Enforce our agreements
When you delete your account, we will delete or anonymize your personal information within 90 days, except where retention is required by law.
6. DATA SECURITY
We implement appropriate technical and organizational measures to protect your information, including:
- Encryption of data in transit and at rest
- Regular security assessments
- Access controls and authentication
- Secure development practices
- Employee training on data protection
However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. YOUR PRIVACY RIGHTS
7.1 Access and Portability
You have the right to access your personal information and request a copy of your data in a portable format.
7.2 Correction
You can update or correct your information through your account settings or by contacting us.
7.3 Deletion
You can request deletion of your account and personal information, subject to legal requirements.
7.4 Opt-Out
You can opt-out of:
- Promotional emails (through unsubscribe links)
- Push notifications (through device settings)
- Personalized AI recommendations
7.5 Restriction
You can request that we restrict processing of your information in certain circumstances.
8. SPECIFIC RIGHTS BY JURISDICTION
8.1 Rights for Indian Residents
Under applicable Indian data protection laws, you have additional rights including:
- Right to correction of inaccurate data
- Right to erasure of personal data
- Right to data portability
- Right to withdraw consent
8.2 Rights for US Residents
Depending on your state of residence, you may have additional rights under state privacy laws, including:
- Right to know what personal information we collect
- Right to delete personal information
- Right to opt-out of sale of personal information (we do not sell personal information)
- Right to non-discrimination
8.3 California Residents (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act, including:
- Right to know categories and specific pieces of personal information collected
- Right to know purposes for which information is used
- Right to request deletion
- Right to opt-out of sale (we do not sell personal information)
9. CHILDREN'S PRIVACY
Our Service is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us immediately.
10. INTERNATIONAL DATA TRANSFERS
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place for such transfers, including:
- Standard contractual clauses
- Adequate data protection measures
- Compliance with applicable laws
11. AI AND AUTOMATED DECISION-MAKING
11.1 How We Use AI
- Generate personalized pet care recommendations
- Analyze pet health data patterns
- Create customized training plans
- Moderate user-generated content
11.2 Your Rights
You have the right to:
- Request human review of AI-generated recommendations
- Opt-out of AI-powered features
- Understand the logic behind AI recommendations
12. COOKIES AND TRACKING
Our mobile app does not use cookies, but we may use similar technologies for:
- Session management
- Analytics
- Performance monitoring
- User preferences
13. THIRD-PARTY LINKS
Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.
14. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. We will notify you of material changes by:
- Posting the new Privacy Policy in the app
- Sending you an email or push notification
- Requiring you to accept the updated policy
15. CONTACT US
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Data Protection Officer
Furrden
Email: [email protected]
Website: www.furrden.com
For specific privacy requests, please email: [email protected]
16. GRIEVANCE REDRESSAL
16.1 For Indian Users
In accordance with Information Technology Act 2000 and rules made thereunder, the name and contact details of the Grievance Officer are provided below:
Grievance Officer
Name: Sumit Maurya
Email: [email protected]
Time: Mon-Fri (9:00 AM - 6:00 PM IST)
16.2 For US Users
For privacy-related complaints, please contact our Privacy Team at [email protected]. We will respond within 30 days.
17. LEGAL BASIS FOR PROCESSING (Where Applicable)
We process your personal information under the following legal bases:
- Consent: When you provide explicit consent
- Contract: To fulfill our service agreement with you
- Legal Obligation: To comply with laws
- Legitimate Interests: For business operations and service improvement
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By using Furrden, you acknowledge that you have read and understood this Privacy Policy.